Tuesday, 16 December 2014

Brand Manual

The initial idea was to print the brand manual information on a t-shirt. Due to lack of space and poor legibility. I have decided to let go the idea but one day if Stone & Muller do exist,  I will definitely bring this idea to reality. Below is the design for the brand manual on a t-shirt suppose to look like.



Stone & Muller Future T - Shirt Brand Manual


With that leads me to plan B. I have decided to do a brand manual in a card form instead of a book.

Why a card form? 
1. Easier to read. 
2. Free browsing.
3. Something different from a typical book binding.

I have design the card big (21 cm x 21 cm) this is because more space for me to put information and good legibility but still portable and smaller that a book 

Below are the actual design of the brand manual in card forms.



Actual Brand Manual Design in Card Form























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